Early warnings for commercial insurance brokers
Know which accounts are under pressure.
Renewal Signals detects workforce, safety, legal, financial and regulatory shifts across the companies you track. The moment these signals point to elevated renewal risk, you receive a clear, actionable alert well before renewal season or competitor outreach.
Turn public information into a simple list of accounts that need attention this week.
Built for brokers who want to:
Renewal Risk Signal · Northline Logistics
Used by Brokers Who Refuse to Be Surprised at Renewal
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Who Renewal Signals Is For
Renewal Signals is built for commercial insurance brokers who serve employers with roughly 50 to 2,500 employees and want earlier visibility into client and prospect stress.
US employers in manufacturing, logistics, warehousing, food production, and other labor-intensive industries.
Producers, account managers, and sales leaders at commercial lines agencies.
Workers' compensation, GL, property, auto, umbrella, and related commercial lines.
Why brokers miss chances and lose accounts.
You hear about problems too late.
Layoffs, disputes, and violations often surface at renewal or after a claim, not when there was still time to advise and adjust coverage.
You do not have time to monitor every account.
There is too much public information scattered across sites, filings, and local news. No one can track it all by hand.
Competitors call the same accounts.
Prospects look at multiple brokers. The one who reaches out at the right moment with specific insight often wins the business.
From public signals to a clear renewal signal.
Renewal Signals turns scattered public data into simple, plain language alerts that tell you which accounts to call and why.
Ingest public signals
We monitor WARN notices, OSHA enforcement, legal filings, regulatory updates, and trusted news sources.
Detect patterns by account
We connect events to specific companies, cluster related issues, and score patterns that often precede coverage changes or broker conversations.
Send practical alerts to you
We send short alerts to email, Slack, or WhatsApp that show which accounts are under pressure, what happened, and where the information came from.
All intelligence comes only from public information.
The First Renewal Intelligence Platform
Renewal Signals is not a CRM, not a quoting tool, and not an AMS add-on. It is the first early-warning system built for commercial insurance renewals. Brokers use it to see stress patterns, find renewal risks earlier, and avoid the surprises that cause lost accounts.
Proprietary Multi-Signal Stress Detection
Analyzes public data for patterns that typically appear weeks before renewal issues surface.
Combines OSHA, WARN, legal filings, news clusters, and regulatory changes.
Confidence-based scoring reduces noise so producers see only the signals worth acting on.
Multiple weak events can be grouped into one strong, actionable pattern.
This pattern engine improves continuously as more accounts are monitored.
Built Around Your Agency's Book
Every agency has a different mix of industries, risk profiles, and account sizes. Renewal Signals builds dynamic baselines from your own book so alerts become more precise over time. The longer your agency uses it, the more accurate your signals become.
Industry-specific baselines
Regional stress patterns
Sensitivity calibrated to your book
This creates agency-specific intelligence that competitors cannot replicate.
How Producers Use Renewal Signals in a Typical Week
See how a commercial lines producer turns signals into timely conversations.
Monday morning: a short list of accounts that need attention
The producer gets a short email with a handful of watched accounts where something meaningful has happened: a WARN notice, OSHA activity, legal action, or a major news event.
See why it matters and what to say
For Summit Warehousing, a new Labor Stress Indicator shows layoffs and turnover pressure. The alert includes a brief explanation and suggested talking points to bring into the next call.
Turn signals into timely client conversations
The producer calls the client that same week, uses the signal as the opening, and steers the conversation toward coverage gaps, risk control, and renewal strategy before a competitor shows up.
What Renewal Signals actually looks like.
Renewal Risk Signal
Safety Concern Pattern
Labor Stress Indicator
| Company | Pattern type | Confidence | Detected | Action |
|---|---|---|---|---|
| Acme Manufacturing | Renewal Risk | 82 | 2 hours ago | |
| Hudson Foods | Safety Concern | 79 | 6 hours ago |
Company summary
Acme Manufacturing is a mid-sized industrial manufacturer with 300 employees. Recent activity suggests operational and workforce stress.
Detected signals
- •WARN notice filed for 45 employees
- •OSHA citation for safety equipment violations
- •Supply chain litigation filed in county court
Suggested talking points
We have been monitoring public information and noticed your company has faced some operational challenges recently. I wanted to reach out to see if there are any adjustments we should consider to your coverage or risk management approach as you work through these issues.
Fewer, Better Alerts
Renewal Signals is designed to highlight a short list of meaningful accounts, not overwhelm producers with noise.
Alert volume: Producers watching around 100 accounts typically receive only a handful of high-confidence alerts per week, not dozens of low-value notifications.
Controls: Each signal includes a confidence score, and producers or managers can mute specific signal types or individual accounts to keep alerts focused.
Meaningful focus: Alerts are filtered for relevance so producers spend their time on accounts where real renewal issues may be forming.
Data Coverage & Freshness
Renewal Signals monitors public data sources for workforce, safety, legal, regulatory, and business activity so brokers see meaningful stress events well before renewal season.
Focused on U.S. employers today across a wide range of industries.
WARN notices, OSHA activity, federal and state legal dockets, regulatory updates, trusted local and industry news, and key financial or business filings.
Includes privately held employers when their events appear in public records or news.
Major qualifying events are typically detected within hours or days of public posting.
Prioritizes events relevant to renewal conversations and account stability.
What brokers use Renewal Signals for.
Retention defense
Call key accounts when public signals show stress so you are the one who brings it up first, not a competitor or a claim.
Prospecting timing
Spot regional employers who are entering a tough period and reach out with specific insight instead of generic cold outreach.
Book of business scan
Scan your watchlist accounts for patterns that might lead to claims, pricing discussions, or coverage changes.
Producer coaching
Help producers decide who to call first each week based on real signals, not just guesswork.
Fits Into the Tools Your Team Already Uses
Renewal Signals does not replace your AMS or CRM. It sits alongside them and feeds producers timely context.
Delivery
Alerts can be sent to email, Slack, or WhatsApp, depending on what your team prefers.
AMS/CRM
Flags and summaries can be exported or structured so they can be added into systems like Epic, AMS360, Sagitta, Salesforce, or other CRMs.
Manager view
Simple weekly and monthly summaries can be used by sales leaders and practice heads for producer coaching and pipeline discussions.
Exports
Provide CSV or similar exports so agencies can plug signals into their own reports and workflows.
What a Good Month with Renewal Signals Looks Like
Over time, agencies use Renewal Signals to reduce surprise non-renewals and find better moments to approach prospects.
Producers regularly receive a focused set of high-confidence alerts on watched accounts.
Signals help turn cold renewal conversations into proactive coverage and risk discussions.
Sales leaders use alert summaries to coach producers and prioritize outreach.
Agencies gain earlier visibility into which accounts might need extra attention before renewal season.
Start small, then expand across your book.
Renewal Signals is designed for brokers who want a practical early warning system, not another dashboard to babysit.
Producer Plan
For individual producers or small teams.
- Monitor up to 100 accounts
- Alerts for 1 region or industry focus
- Email and Slack or WhatsApp delivery
- Basic pattern library tuned for your business
Agency Plan
For brokerages and larger teams.
- Monitor larger books and multiple segments
- Multiple producers and channels
- Custom patterns for your verticals and appetite
- Onboarding workshop and ongoing tuning
Pricing is based on watchlist size and team usage. We will discuss fit on a short call.
Ballpark Pricing: Producer plans typically start in the low hundreds per month for up to 100 watched accounts. Agency plans scale with your book and team size.
Pricing Snapshot
Pricing is based on the number of watched accounts and how your agency uses Renewal Signals. We keep it simple and aligned with producer value.
- •Producer and team plans available.
- •Designed to be affordable on a per-producer, per-book basis.
- •Talk with us for a quick fit and pricing discussion tailored to your agency.
Built for brokers who want better timing, not just more data.
Producer or senior producer
Wants to know which insureds or prospects to call this week and why.
Agency principal or practice leader
Wants producers aligned on risk signals and higher retention.
Marketing or placement lead
Wants a clearer view of accounts that may need remarketing or repositioning.
Risk advisor or client executive
Wants to walk into client meetings with specific, recent examples that show proactive attention.
What Brokers Are Saying
Real feedback from producers, account managers, and agency leaders who use Renewal Signals.
"Renewal Signals gives us something concrete to take into renewal conversations. Clients can feel that we're actually keeping an eye on their world instead of just showing up once a year."
"My team finally has a real answer when a client asks why we're calling today. The alerts give us a clear reason to reach out instead of guessing."
"The signals help us get ahead of issues before renewal season starts and competitors show up. It has made our outreach feel more timely and a lot more intentional."
"Renewal Signals gives us something concrete to take into renewal conversations. Clients can feel that we're actually keeping an eye on their world instead of just showing up once a year."
"My team finally has a real answer when a client asks why we're calling today. The alerts give us a clear reason to reach out instead of guessing."
"The signals help us get ahead of issues before renewal season starts and competitors show up. It has made our outreach feel more timely and a lot more intentional."
Data, Privacy, and Compliance
Public information only
Renewal Signals uses only public information. We do not scrape your agency management system, email, or private client files.
Hosting and storage
Data is hosted on modern cloud infrastructure with access controls, encryption, and comprehensive logging to protect information.
Retention
Alert data is retained for a defined period to support historical analysis and can be removed upon request in accordance with your data management preferences.
Compliance
Designed so agencies can explain the tool to clients and internal compliance teams with confidence.
Questions brokers usually ask.
See Sample Alerts
Share a short list of accounts, and we will show you example alerts so you can see what Renewal Signals might surface on your book.
See what your book looks like with real signals behind it.
Share a short list of accounts and we will show you example signals and alerts.